Research Reports Catalog
Access our comprehensive database of verified African market intelligence, updated daily with real-time share of voice analytics.
Political Discourse: Pre-Election Kenya 2027
Comprehensive analysis of political conversations ahead of 2027.
Social Media and E-Commerce Behaviour — Nigeria and South Africa
Intersection of social media and e-commerce in Africa's largest economies.
Trending Conversations on X: Nairobi, Lagos, and Accra Monthly Pulse
Systematic analysis of trending conversations across major West and East African hubs.
The Rise of African Feminism Online
Social listening report on feminist discourse.
The African Female Consumer Online: A Seven-Market Study
Online behaviour, content preferences, and purchasing patterns of female users.
Telecom Brand Perception Index — East Africa
Systematic assessment of telecom brand perception across Kenya, Uganda, and Tanzania.
Mental Health Conversations in Africa
What social media reveals about mental health concerns.
Fintech and Mobile Money: Social Media Audience Report — East Africa
Social media behaviour and preferences of fintech users in Kenya, Tanzania, and Uganda.
How Nigerians Talk About Banks Online: Sentiment Report
Sentiment analysis of millions of posts mentioning Nigerian banks.
Urban versus Rural Social Media Audiences in East Africa
Comparative examination of urban and rural populations across Kenya, Tanzania, and Uganda.
The Nigerian Social Media User: Demographics and Psychographics Report
Exhaustive examination of the Nigerian social media user across multiple dimensions.
The African Influencer Landscape: Who Really Has Influence — 2025
Comprehensive landscape report on the African creator economy.
Gen Z in Sub-Saharan Africa: Values, Beliefs, and Online Behaviour
In-depth examination of the digital natives across the African continent.
Who's Online: Social Media Audience Profiles — Kenya 2025
Demographic, psychographic, and behavioural architecture of Kenya's social media landscape.
Football and Fan Culture Online
Nigeria, Ghana, and South Africa fan engagement analysis.
State of Brand Trust on Social Media — Kenya 2025
Annual report examining the state of brand trust among Kenyan social media users.